A 33% Sales Increase and 9.65% Conversion Rate Achieved Within 90 Days For A Custom Transfers Business

A custom transfers business specializing in DTF Transfers, UVDTF Transfers, Stickers, and Banners approached us to scale their Shopify store. Their primary goals were to increase total sales, improve the conversion rate, and drive more traffic to their store.

In just 90 days, we helped the business achieve a 33% sales increase, a 35% rise in orders, and a 10% boost in conversion rate, setting them up for ongoing success.

Results at a Glance

• Total Sales: $36,438.76 (33% increase)
• Orders: 618 total orders (35% increase)
• Conversion Rate: 9.65% (10% increase)
• Online Sessions: 6,103 (20% increase)

Shopify Store Revenue

The Challenge

This custom transfers business faced several hurdles:

• Low Conversion Rate: Despite a steady flow of visitors, too many were leaving without purchasing.
• Unoptimized Shopify Store: The store was functional but lacked the fine-tuning needed to convert traffic into paying customers.
• Minimal Customer Retention: With little emphasis on repeat business, they weren’t making the most of their existing customers.
• Inefficient Traffic Growth: While there was some traffic, it wasn’t growing at the pace needed for significant sales increases.

Our Tailored Strategy

To help the brand achieve their growth goals, we employed a comprehensive approach that addressed store optimization, traffic generation, and conversion enhancement.

1. Shopify Store Optimization

• Conversion-Focused Redesign: We redesigned their Shopify store with conversion in mind, implementing clean, professional layouts, more prominent product images, and faster load times to keep visitors engaged.
• Mobile Optimization: As a large number of users were shopping on mobile, we ensured the store was optimized for mobile traffic, improving usability and overall user experience.
• Simplified Checkout Process: By streamlining the checkout process and reducing friction points (like unnecessary form fields), we minimized cart abandonment, leading to an increase in completed sales.

2. Upselling & Cross-Selling Implementation

• Product Bundling & Discounts: We introduced product bundles and volume discounts to encourage larger orders, especially for high-demand items like DTF Transfers and Stickers.
• Smart Cross-Selling: We implemented smart cross-selling strategies that recommended relevant add-on products during the checkout process, increasing average order value.

3. Traffic Generation & SEO

• SEO Improvements: We enhanced the store’s SEO to attract more organic traffic by optimizing product descriptions, titles, and alt tags for higher-ranking keywords related to DTF Transfers, UVDTF Transfers, and Stickers.
• Email Marketing: We set up email campaigns targeting abandoned carts, first-time buyers, and repeat customers with promotions and personalized offers. This helped re-engage visitors and increase overall store traffic.
• Social Media Campaigns: We ran targeted social media ad campaigns, focusing on reaching niche audiences within the custom transfer and sticker markets, driving more qualified traffic to the store.

4. Conversion Rate Optimization (CRO)

• A/B Testing: We conducted A/B testing on critical pages, experimenting with different layouts, CTAs, and product displays. This data-driven approach led to incremental improvements that ultimately boosted the conversion rate by 10%.
• Social Proof Integration: We added customer reviews and testimonials across product pages to build trust and create a sense of urgency. The brand’s real-world results helped nudge potential buyers toward conversion.

The Result

Sales Surge & Revenue Growth

Thanks to Ecommerce Simplified’s approach, the brand experienced significant sales growth:

• Total Sales: $36,438.76 over 90 days (33% increase)
• Order Growth: 618 orders, representing a 35% increase
• Conversion Rate: A conversion rate jump to 9.65% (up 10%), driving more revenue per visitor

Increased Traffic & Engagement

With our approach, the brand experienced significant sales growth:

• Online Store Sessions: 6,103 sessions (20% increase), leading to more engaged and relevant traffic
• Customer Retention: Our upsell and email marketing strategies resulted in a higher retention rate, turning one-time buyers into repeat customers.

Client Feedback

"Ayan's team delivered massive results! Our Shopify store sales surged by 33%, and our conversion rate hit an all-time high of 9.65%. The improvements they made to our store, traffic, and marketing have completely transformed our business.”

Ready to Grow Your E-commerce Sales by 33% or More?

Want to drive more sales, increase conversions, and grow your online store? Don’t wait for your competitors to outpace you. Book a FREE strategy session with us today and let us help you transform your Shopify store into a revenue-generating powerhouse.